The pandemic has had an outsized impact on nearly every aspect of our lives—careers, travel, education…. and the same is true for Item 19 of the FDD.
New Rules for Drafting an Item 19
FDDs tend to be packed with information and details, and prospective franchisees often review several FDDs before making their decision. But in reality, most franchisees are looking for one thing: a franchise that will bring a good return on their investment. This is why most prospective franchisees would say that Item 19 is the most important Item in the FDD: if the Item 19 does not pass the test, none of the other items are relevant.